For this cool prank LG hijacked an office elevator and replaced the floor with their new IPS monitors which, when triggered by sensors, display a virtual floor falling out of the elevator, exposing the shaft. Although probably staged it is a good demonstration of the products capabilities.
via: Digital Buzz
The Coke dance machine grabs passersby attention with callouts from members of the South Korean boy band 2PM; shows viewers with the band members on a multiscreen video wall; and then gets them to dance along with the band, dispensing free Cokes to people who mimic the right moves. Microsoft’s Xbox Kinect technology was used to make the machine gesture interactive.
Via: Digital Signage Today
In one of our 2002 newsletters we featured the world’s first dynamic mechanical advertising wall – the Hyposurface. Over the years this has been refined and Seoul-based collective Jonpasang have now unveiled the Hyper-Matrix, a movie theatre where the walls themselves come to life. Three faces of a Korean theatre were covered with thousands of motorized cubes, all of which pulse into glorious, larger than life patterns.